( Log Out /  This new style was also known a Post Modernism. We discussed how New Wave design was all about breaking the rules . I found out about the ideas of form after function. En 1866, Jules Chéret introduit en France la chromolithographie inventée en Angleterre, et organise une imprimerie à Paris, qui se spécialise dans la création d'affiches illustrées ( Le Bal Valentino , 1869). Venu du dessin publicitaire, Saul Bass est le concepteur du générique de nombreux films marquants, parmi lesquels L'Homme au bras d'or , Autopsie d'un meurtre (Otto Preminger, 1956 et 1959), La Mort aux trousses et Psychose (Alfred Hitchcock, 1959 et 1960), West Side Story (Robert Wise, 1961), Les Affranchis et Casino […] We thought that international style (that had happened previously) had a very distinct look. Some of his new wave thinking included letter spacing, bold stair-stepped rules, rule lines punctuating space, diagonal type, mixing typefaces or weight changes within words, and type reversed from a series of bars. + This new style was also known a Post Modernism (after the Modernism of the International Style). https://www.universalis.fr/encyclopedie/graphisme/, Bouleversements techniques et esthétiques, France et Angleterre, entre tradition et modernité, Nouveaux visages de la presse et de la télévision, dictionnaire de l'Encyclopædia Universalis. + Did he start new wave design and conclude that he did in 1968. Wolfgang Weingart and New Wave Design May 9, 2013. Discover the latest design trends, tips, templates and more to bring your creative project to life. The ideas behind punk were all about breaking the rules and rebellion. + We imagened he would have set up the design, printed it, then cut up and rearranged the design in a new format to create a different outcome. Change ), You are commenting using your Twitter account. Une « nouvelle vague » (New Wave) graphique s'épanouit à la fin des années 1970, en Suisse et aux États-Unis tout particulièrement, influencée par Wolfgang Weingart, dont l'enseignement à Bâle met en cause le style international. We sat through a presentation at the start of the lesson as we do every week on Friday. Layering up images , photos and typography. We discussed the ideas of form after function. He layered up work. Change ). Showed a more creative side of graphic design. His students then would have taken his ideas all over the world. April Greiman, à Los Angeles, directrice du programme de communication visuelle du California Institute of the Arts, à partir de 1982, met en pages la revue Design Quaterly, qui constitue un manifeste pour une Imagerie hybride, titre de l'ouvrage qu'elle publie en 1990, prônant la fusion des nouvelles technologies et du graphisme. Change ), You are commenting using your Google account. We thought that perhaps he did start with a grid layout but it is not used in such an obvious way. + We remembered that his designs were less structured and bled off the page. This week’s discussion for Unit 5 was based on Wolfgang Weingart and the New Wave Design. We remembered that that International style was very legible and was used for advertising and corporate work. … Wolfgang Weingart is credited with developing New Wave typography in the early 1970s at the Basel School of Design, Switzerland. The question stemmed from a quote on the first slide stating that Weingart never intended to make a style that was followed by other designers. His designs were less structured and bled off the page. ( Log Out /  Change ), You are commenting using your Facebook account. + We discussed the ideas of form after function. ( Log Out /  Ripped up clothes pieced together. Change ), You are commenting using your Facebook account. 3  Weingart was considered to be one of the first to disregard the International Style along with Odermatt and Tissi and once stated that his starting point was the mordernist Swiss typography and he just had to blow it apart to create his unique work. 4  La tendance anarchisante des créateurs de ce journal donne à la charge graphique un caractère extrêmement virulent. consulté le 24 novembre 2020. The artwork in New Wave reflects some of the fashion in the punk era. Weingart was a swiss punk graphic designer and lecturer that is regarded as the father of New Wave typography. Moreover he is deemed the pioneer of ‘New Wave’ or Swiss Punk typography. Il répond pour l'essentiel à des commandes provenant d'institutions culturelles, mais œuvr […] We thought the emphasis with new wave was not always on legibility. + Weingart started a new style of design and is something that has developed into the design we still see today. Lire la suite, Graphiste américain né à New York en 1921 et mort à Los Angeles en 1996). Change ). His work accidently became something that influenced students and designers throughout the 70s and 80s. 2  Get the best of Insurance or Free Credit Report, browse our section on Cell Phones or learn about Life Insurance. + It started from Swiss style and developed into something else. Il se lie avec la famille Scholl (Hans et Sophie Scholl vont fonder le groupe de résistance la Rose blanche). Wolfgang Weingart and New Wave Design May 9, 2013. New Wave along with other postmodern typographical styles, such as Punk and Psychedelia, arose as reactions to International Typographic Style or Swiss Style which was very popular with corporate culture. Né en 1927 dans le Forez, typographe de formation, graphiste, graveur, écrivain, illustrateur (il obtint à ce titre le prix Blumenthal en 1954), il a également présidé pendant de longues années les Rencontres internationales de Lure (à Lurs-en-Pr […] En Grande-Bretagne, Terry Jones lance le magazine i-D, reflet des tendances des années 1980. Born in 1941, Wolfgang Weingart is an independent graphic designer and a very influential teacher at the Kunstgewerbeschule in Basel. We questioned why he would do this / or how did he not realize he would inspire a new style of design. (Meggs & Purvis 2012:463), Wolfgang Weingart also known as the Swiss Punk. In new wave it was definitely form before function. Here are the points we came up with during the discussion: Fill in your details below or click an icon to log in: You are commenting using your WordPress.com account. Élargissez votre recherche dans Universalis. Wolfgang Weingart and New Wave Design. La scène musicale favorise les expérimentatio [...], 1  + We then thought about how Weingart would have trained. We noticed that the designs used layering, something very different to the international style.